Article

Driving Partner Growth with Technology

August 05, 2025
A close-up photo of a cell phone. On the screen is a blue check mark indicated updates are complete.

A growing number of community banks and credit unions are choosing the agent issuing path after navigating regulatory headwinds, intensifying competition, and rising costs — including funding and technology investments.

Initial funding and maintenance costs of technology can be a major challenge for smaller institutions to stay competitive. Elan partners benefit from the scale and ease-to-market ability of our ongoing investment in technology — at no cost. Here are a few of our recent enhancements for cardmembers.

  1. Card ExtendPay:  A new payment option that allows consumer and business cardmembers to divide their eligible credit card purchases into affordable monthly payments, with no interest and a low fixed monthly fee — all while earning rewards!
  2. Enhanced cardmember servicing portal: New valuable benefits include increased security, multi-factor authentication, payments dashboard, and more prominent real-time rewards balance placement. Additional self-service capabilities include a friendlier transaction search tool and a revamped help/FAQ section.
  3. Mobile app: The enhanced mobile app features a more modern look and feel, aligning better with the user experience and includes intuitive navigation with over 100 card-related features. Positive cardmember feedback continues to roll in with over 100,000 positive reviews and an app store rating of 4.8 out of 5 stars!
  4. New application site: Informed by research and extensive user testing, our innovative new cloud-based credit card application site hosts an array of new features including application pre-fill, frozen credit bureau unlock, instant line access (for eligible cardmembers), application confirmation, and a “save & retrieve” email feature for applicants that started but did not submit their application.

Peter Klukken, Head of Elan Credit Card shared, “Through our partnerships, these institutions gain the flexibility to stay nimble and competitive — without sacrificing the personalized service that defines their brand.”

To see a demo of these latest advancements or learn more about the Elan Credit Card program, complete the form below. 

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