Elan Financial Services to provide credit card solutions to 70 new partners in 2016

 

Minneapolis
February 8, 2016

Elan Financial Services (Elan) has partnered with 70 new financial institutions during 2015 to deploy credit card solutions in 2016 and beyond. These 70 financial partners consist of banks, brokerages, savings & loans and credit unions that in aggregate represent over 1,200 branch locations. The increasingly competitive nature of the credit card business has motivated a growing number of financial institutions to seek out a partner like Elan as illustrated by the trending below.

According to Elan’s Senior Vice President Matt Carpenter, these new partnerships should generate over 300,000 new cardmembers over the contract periods. “At Elan, we focus on developing the best credit card solutions for our partners, allowing those partners to leverage those solutions to avoid many common industry pitfalls. We expect to get credit cards into the pockets of 12% or more of the potential cardmembers by working with these financial institutions over the next 5 years.”

Some of the new solutions Elan has brought to market in 2015 for its 1,400+ current active partners include:

Introduced a credit card selector tool to help partners provide their cardmembers the right product

Rolled out suite of American Express products to all partners in Q1 2015

Successfully launched a mobile app along with three mobile wallets (Apple Pay ™, Android Pay ™, Samsung Pay ™)

Revamped our online partner integration tool (Client Resource Center) including a streamlined look and feel, custom messaging and engagement mechanics unique to the frontline employee

Fully integrated Elan marketing programs into partner call centers

 "At Elan, we focus on developing the best credit card solutions for our partners, allowing those partners to leverage those solutions to avoid many common industry pitfalls."

 “Working with our partners to maintain a best-in-class credit card program represents the most exciting challenge faced by Elan,” said John Owens, president of Elan credit cards. “We are eager to offer our innovative, secure and convenient credit card solutions while exceeding cardmember expectations.”

 

 “Working with our partners to maintain a best-in-class credit card program represents the most exciting challenge faced by Elan,” said John Owens, president of Elan credit cards. “We are eager to offer our innovative, secure and convenient credit card solutions while exceeding cardmember expectations.”